New Brand identity for Britax Römer in stores!

Britax Römer was looking for partner who can raise their brand  identity on a whole new level in stores throughout the Nordic countries.

In the last quarter of 2021 Retail24 was invited to Britax Römer `s Nordic Shop in shop and POP  material development tender and we were chosen as their new trade marketing agency in the Nordic region.

The project included an A-to-Z service-  comprehensive design process, prototyping, production, warehousing, delivering and flagship installations of the new Nordic Shop in shop POSM family for Britax Römer. Where as Retail24 had to create a scalable solution which is perfect for big flagship stores and for smaller resellers as well.

In the first batch we have ensured production, delivery and installation of the new Shop in shop family in Denmark, Norway, Finland and Sweden.

“Britax Römer dressed up”

in + 100 stores

Britax Römer ensures that parents and their children are safe on the road. The company has been fully committed to this goal since it first manufactured safety equipment and accessories for cars in the early 1930s. Since the development of Britax Römer’s first child car seat in 1966, child safety has been their number one priority. For more than 50 years no costs and efforts have been spared to provide even more safety for little ones. Today, Britax Römer develops and manufactures child car seats, pushchairs and bike seats with 90% of their  child car seats and bike seats being “Made in Germany” or “Made in Britain”.

Anders Walther

Country Manager Denmark & Nordic POSM Director
+45 31506348
anders.walther@retail24.dk

Anders Walther

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* Huolehdimme yllä olevaan lomakkeeseen antamistasi tiedoista, jotta voimme tarjota sinulle parhaan mahdollisen seurannan.

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Ole meihin yhteydessä

* Huolehdimme yllä olevaan lomakkeeseen antamistasi tiedoista, jotta voimme tarjota sinulle parhaan mahdollisen seurannan.